Experience

Work Experience

CEO & Founder October 2020 – Present

Empower small businesses to grow sustainably through automated marketing strategies
Create and design content for client's websites and social media to increase brand awareness
Teach business owners best practices of digital marketing to help them stand out against the competition
Analyze current trends to remain at the forefront of digital marketing strategies

Digital Marketing Specialist, Partner November 2018 – Present

Develop customized marketing strategies for businesses that increase brand awareness
Create and manage content for client websites, social media, and paid advertising accounts
Analyze marketing data and optimize campaigns to achieve highest possible ROI
Communicate campaign effectiveness through monthly analytics reports

Inside Sales Representative January 2020 – March 2020

Built relationships with international customers and developed ongoing partnerships
Communicated product value to customers and differentiated products from competitors
Listened to customer's needs and matched them with the right products to provide the best performance
Managed company LinkedIn to promote events and connect with customers

Digital Media Intern July 2017 – July 2018

Managed website for four divisions that ensured smooth operation and consistent web presence
Created weekly social media posts to promote STEM that reached 250k+ people
Developed spreadsheets to analyze online marketing reach that identified high impact post times and increased weekly views
Collaborated with companies including Boeing and Google to promote STEM education

Marketing Intern July 2016 – November 2016

Coordinated promotional events that increased seasonal sales
Marketed advertising materials to physicians that increased customer referral rates
Designed marketing coupons that increased in-store sales within a month of release
Created spreadsheets to analyze coupon effectiveness that enabled targeting of high yield locations

Marketing Intern May 2016 – July 2016

Developed marketing packets for meetings with clients that promoted high-profit programs
Designed client retention system to connect with and resell to current and former clients
Created automated email system to inform clients of promotional offers that increased resales
Created spreadsheets to analyze marketing effectiveness that revealed high-value potential clients

Treasurer December 2017 – December 2018

Managed $10,000 chapter budget, $90,000 event budget, and maintained strict fiscal guidelines for chapter activities
Collaborated with 10 executive board members to organize chapter programming and lead 40+ members
Lead finance committee consisting of 4 people to plan fundraisers and organize events
Created spreadsheets to manage chapter spending, fundraising, and membership dues for 40+ members and 20+ yearly chapter activities to ensure successful operation

Worship Band Leader 2014 - 2015

Intern September 2018 - October 2018

Advertised Victory 2018 campaign at South Carolina State Fair
Conducted cold-calls to survey potential voters and expand campaign awareness
Door-knocked in multiple neighborhoods around Columbia to survey potential voters and expand campaign awareness
Created and distributed promotional material to advertise campaign

Volunteer June 2014 & June 2015

Traveled to different cities across the U.S. to help people in need
Repaired homes: rebuilt a front porch, built a wheel-chair ramp, repaired a roof, and more
Managed daily food resources for five-person crew
Lead daily devotions with crew and homeowners

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